Sell

4 Reasons Why Your Property Is Not Selling

Author: Mlive | June 30, 2020

4 Reasons Why Your Home Isn't Selling:

Putting a home on the market is hard work. You have to take great photos, keep your home showing-ready, and promote the sale to attract offers. But what if no one is interested? If you’re having trouble finding a buyer for your Michigan home, don’t panic yet. All you need is an adjustment in strategy and a little expert assistance. When you’re faced with a property not selling, Get Movin Realty offers four simple tips to get you on the right track.

#1: You’re Not Doing Enough Marketing

If you’re struggling to attract visitors at showings, reconsider your marketing strategy. Marketing is essential for increasing awareness of the sale and attracting potential buyers to your home.

These days, most buyers look for home offerings online. That means your ads are the best way to hook them. Every ad should be detailed, exciting, and engaging to inspire enthusiasm about your home. You’ll also want to post regularly, but not so often that buyers start skipping past your ads. This helps you attract new potential buyers on the market who may have missed previous ads.

#2: The Photos Don’t Do It Justice

Photos can make or break your listing. If the home doesn’t look good in the pictures, then buyers might never visit. Great photos, on the other hand, are sure to draw interest – and offers.

To solve this issue, make sure your photos are clear, well-lit, and showcase your home’s best features. For best results, try these tips:

• Take more photos and document each room and all unique features
• Rely on natural light and shoot on a bright, sunny day
• Remove all clutter and personal items before taking photos
• Use a high-quality DSLR camera rather than a smartphone, if possible
• Avoid deceptive shots that overstate room size or hide flaws

If you’re not confident in your photography skills, hire a professional. They have the equipment and know-how to bring out the best in every property.

#3: You Didn’t Stage Your Home

You’ve finally attracted visitors to your showings, but they’re still not impressed. You may need to re-think your showing. The furniture and décor in a room can help a buyer visualize themselves in your home. If your rooms aren’t staged well, buyers have a hard time making a connection.

Depersonalization is the first step toward great staging. Declutter your home and opt for simple, neutral décor. You may include seasonal accents, but try to avoid going overboard with holiday décor and the like. This helps rooms feel more spacious and less personal. You might even consider repainting walls from bold colors to soft, subdued hues.

#4: The Price Is Wrong

Pricing your home can be difficult. Ask for too much, and buyers won’t be willing to pay. Ask for too little, and they might wonder if the low price is due to an unseen defect.

Any number of factors can affect the right price for your home, making accurate pricing a difficult art. To get a good grasp of how much to ask for your home, see how much similar homes have recently sold for, then adjust for differences – for instance, square footage, floor plans, location, and recent updates. If you’re still struggling, don’t hesitate to seek an expert opinion.

Sell Your Home with Get Movin Realty

If you’re having trouble selling your Michigan home, Get Movin Realty can help. We offer extensive services to sellers, including comparable sale analysis, detailed listings, and even professional photo shoots – all without the high commission fees of a traditional realtor. Contact us to find out more about how we can help you sell your home.